Saturday, July 25, 2009

How do you add Meta Tags to iWeb?

Also are they necessary to get into search engines or is there a better way?

How do you add Meta Tags to iWeb?
The most effective way to advertise on the Internet is


to first set up a website and publish its domain name


on major search directories such as Google.com,


Yahoo.com [at http://www.google.com/addurl/?...... and


MSN.com since 85% of Internet shoppers rely on these


search directories to provide them with goods and


services. In a sense, these search directories are a


very large Internet Yellow Pages.





Nevertheless, should your website or opening webpage


fail to contain "generic" keywords, then anyone using


such "generic" queries will not be able to discover


your website. Your domain name [URL] of your website,


in a sense, will be invisible, undiscoverable.





You may want to consider some simple algorithms which,


when observed and committed in designing of a website


with placement of various critical metatags that can


surely achieve a high search engine presence and


increase Internet traffic to your website. These


metatag strategies work well with published webpages


at Google and Yahoo.





Design: Should you create an extensive Flash-based


website, make sure to fill-in the property entries


such as the Title, Description and Keywords. Failing


to do so, leaves no hard HTML or ALT resource that can


be readily indexed by search robots. Also consider the


Internet audience and their incoming setup. For


example, if they are on analog/dialup, Flash webpages


take too long to load up and therefore analog users


will likely lose interest and discontinue entering the


Flash site. On the other hand, anyone on hi-speed DSL


lines, will welcome Flash pages which load quickly. So


before designing a pure Flash websitge, ask the simple


question, "Who's my end user - is he on dialup or


DSL?" And if you had to choose between these two users


for maximum marketability, then select analog users


since 80% of most resident users are still analog


Internet subscribers and pure HTML designed webpages


is best for them.





A non-Flash-based website which relies on hard text,


is far easier to be indexed by search robots. Limit


the use of stylized text saved as .gifs since as a


graphic, they are not indexable by search robots.





Avoid use of frames since any number of search robots


are unable to properly classify textual material.





Placement of Metatags:





A ranking or search order does take place with Google


and Yahoo and it begins with the "Title" metag which


should consist of no more than 65 characters separated


by commas. The "Title" should describe in generic


terms, the goods and services, followed by a location


from which the resource is located, i.e., city, state.


The placement of a domain name which is not generic


within the "Title" is not appropriate, unless your


domain name is a major recognizable brand name.





The second metatag is the "Description" which is


usually 25-30 words to form a complete sentence which


best describes one's goods and services.





And the very last category - "Keywords" are also


somewhat limited to 15-16 words which can be plural


and compound in nature. Again, avoid multiple entries


which could be mistaken as "spamdexed entries" which


is defined as the loading, and submission of


repetitive words into a particular metatag category.


"Spamdexing" when discovered on a webpage and reported


to Google's spamreport.com can result in the


elimination of your website from their search


directory.





Here's an example of a very highly-placed website on


Google.com: Begin with the very "generic" search query


"sandwiches downtown los angeles," taking note to not


abbreviate Los Angeles to "LA" and of course, leave


out the parentheses ("). It will bring up some 2.4


million+ search results. Check out where "Nazos.net"


is ranked. It's on the SECOND FRONT [ranked 15]!


Again, Nazos.net's high web presence was achieved by


proper web design and placement of relevant metatags


according to Google's publication guidelines.





Good luck!
Reply:The previous answer didn't actually answer the key question, which was "How do you add Meta Tags to iWeb?".





The only way of doing so is if you're *not* publishing to a .Mac account.





You will need to "Publish to a folder", and then manually edit the pages to include the meta tags you want. Report It




visual arts

No comments:

Post a Comment